5 WAYS TO ELEVATE YOUR ARTIST BRAND :


  1. PROFESSIONAL PHOTOGRAPHS ARE A PART OF YOUR MARKETING STRATEGY - PROFESSIONAL PHOTOGRAPHS ALLOW YOUR CUSTOMERS TO GET TO KNOW YOU AND TRULY UNDERSTAND THE VALUE OF YOUR PRODUCT(S), THEY CONVEY THAT YOU TAKE YOURSELF SERIOUSLY AS AN ARTIST
  2. TELL A STORY ABOUT WHO YOU ARE AND WHAT YOU DO - YOUR CUSTOMERS ACTUALLY BUY FROM YOU, NOT JUST WHAT YOU CREATE - HAVING IMAGRY THAT REFLECTS YOUR MAGIC INCREASES THE LIKE, KNOW, TRUST FACTOR
  3. SHOW YOUR PROCESS - AS AN ARTIST YOU PUT A LOT OF TIME, CARE AND EFFORT INTO YOUR CREATIONS AND BEING ABLE TO SHOW THE BEHIND THE SCENES PROCESS IS A POWERFUL WAY TO DEMONSTRATE THE VALUE IN HANDMADE CREATIONS
  4. WORKING WITH A BRAND PHOTOGRAPHER MEANS WORKING WITH A STRATEGIST ALSO - LETS WORK TOGETHER TO ENSURE THAT THE IMAGES WE CREATE ARE INTENTIONAL AND REFLECT YOUR MAGIC
  5. HAVING IMAGRY TO PULL FROM THAT IS UNIQUE AND IS TRUE TO YOU AND YOUR BRAND - ALLOWS YOU TO SHOW UP FULLY INSPIRED WHEN POSTING ON YOUR SOCIALS, WEBSITE, ETC.


EXAMPLE:

Natalie Katsikas Art

- PERSONAL BRANDING SESSION -

Natalie was looking for images to support her website she was building to sell art prints. The goal was to create imagery that reflected her devotion to her craft, while incorporating her brand colors and truly capturing the feel of working in her sunlit studio surrounded by big green live plants.

I'd say, mission accomplished.